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Vista Property (www.vista123.com): Marketing complicated - Telecom China Unicom consumers can use about the fly once the letter stays to be noticed

lately noted that in November this year, China Mobile Fetion the enterprise of China Unicom and China Telecom will offer customers, consumers for the two carriers are going to be able to apply for and use Fetion company.

but reporters flying from China Cellular at the head from the letter that the make a difference is nonetheless internal discussion stage, China Mobile, which
end users that have an effect on the flight of large-scale promotion of

believe China Cellular on June five,microsoft windows 7 cd key, 2007 letter released the product to fly. The data demonstrate that in Q2 of this yr, Chinese mobile telephone variety of client Fetion to twenty.45 million active accounts of energetic customers is 22.9% marketplace share, ranking second within the market. But the establishment at the starting of the letter had set up chains of flying - must be a registered user of China Mobile end users.

after graduation to work and live elsewhere, so for a phone quantity, so that the original phone amount together with the letter of no use to bind the fly, so fly the signal ought to have the flexibility to bind another numbers, as long as the validation is like. & rdquo ; Hua Liu Hua Lan Consulting senior consultant, said.

fact, the Chinese mobile consumers are very serious in great quantities. There Research analyst,genuine microsoft office 2010 code, said in an interview, the customer churn rate of nearly 50%. While this loss is not loss-network, but end users frequently change mobile phone numbers clearly affected the marketing of Fetion.

end of last 12 months, flying into the person facts on the growth bottleneck. Although the quantity of registered consumers up to 1.7 million But in terms of energetic customers has always been hard to have large-scale development. No binding between the signal and the fly, will fly the letter the person is more stable. Fetion user if more stable,office Home And Business key, but also conducive to China Cellular right after the loss of a true understanding for the consumers go.

The reason why the imperative

internal discussion only, and not form a unified opinion, is due to move to next stage of development there are two flying thought the letter.

one of which is to develop a flying letter characteristics of the Internet IM. Insiders pointed out that the flying letter as Internet instant messaging tool, its future competitors are going to be QQ and MSN, but not generally perceived Telecom and China Unicom. There are reports, in 2009 Q2 Mobile QQ occupied 61.7% of mobile IM consumer marketplace, the letter is about 3 times to fly.

As instant messaging tool, are going to be limited to the person, that is, the potential number of end users inside a closed. And the Internet has proved that want to develop IM tools the quantity of customers play a decisive role. Then, item interface, consumer experience lead to the center of 3G products to inspire end users to experience 3G Fetion new products.

starting from August 1, Fetion Member Services will likely be charged five yuan / monthly fees. Obviously, this Tencent QQ held with imitation is suspected. but to the development of flying letters, within the mobile IM strategies need to be more unique to the Internet and mobile communications convergence is the development direction of a more flexible approach ought to be a breakthrough binding.

unbind a selection of support

need to fly within the letter about the development trend,buy windows 7 enterprise, Analysys International Health Consultant, said the king to stay: If you cancel the flight of China Cellular and the phone number of the binding signal, to do some work. First continue to secure the original short message service, the use of unique resources to keep the person up and using attractive; 2nd, learn from other instant messaging software, Internet operational experience around the needs of customers internet, integrated game, SNS, search and other services within the unified service interface, and enhance person stickiness; Next, the letter by flying platform for telecom services and Internet application integration, development of user-friendly work, live and play in many applications, effectively expanding the user base; Finally, the search for person convenience and control management The balance, around the one hand the letter to encourage mobile phones and the freedom of flight bound for the appropriate use of bundled offer convenience, on the other hand Fetion user per day limit the quantity of messages used to prevent the generation of spam complaints.

should really also be noted that,office 2007 Professional Plus update key, due to mobile instant messaging for text messaging substitution, China Cellular launched a wide range of flying if the letter on the innovation will inevitably compete with himself caught in an awkward position.

with:

China Cellular Fetion local download

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