Try to add some personal touch to the promotional gift. If you decided to present your advertising pens, first of all make sure they are quality pens. The variety of pens available make the manufacturers compete for your business
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Why not give out small cards along with the pen, for example? Your personal message would add a positive and refreshing effect to a commonly carried out procedure of branded merchandising. Moreover, it will give your clients and partners a feeling of true satisfaction. They would definitely appreciate your thoughtfulness much more than if receiving only the corporate pens.
Under such circumstances it could be quite a problem to bring mugs with your logo on them or even t-shirts, but small and compact corporate pens will definitely serve their purpose in any case. It would be a pity to lose a chance of spreading your promotional message among the people who are particularly interested in the products represented at specific fairs and shows. Taking along a smaller advertising item, you will be sure to distribute more.
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Do not miss special occasions for giving out your advertising pens on the streets of the place your organization operates in. Let it be something original, or something especially pleasant to receive. If it is a St. Valentine day, perhaps your couriers could distribute pens with a plastic heart as a cap.
If you feel hesitant about what things to choose for your promotional merchandising, if your goal is to make your company's name recognizable, if you want to have guaranteed returns out of your expenses for branding - consider a pen as a chief item for your advertising.
One of the advantages of corporate pens is often neglected, thus it is a very important quality for a promotional item. We are talking about their small size. Even the bulkiest pen can be easily put into the pocket, handbag or files folder. It is easy to carry, easy to store, easy to send and equally easy to distribute. When you represent your company at a seasonal fair or trade show, there is no guarantee you will get a lot of space to expose your promotional items and to distribute them.
Under such circumstances people are used to getting nice pens, no matter how low-priced they can possibly be. That is why if your corporate pens suddenly stop writing, break into pieces or make person's hands untidy, the bad quality of the pens will be automatically referred to the bad quality of the services provided by your company. Lots of firms use high quality pens in the course of their promotional campaigns, so you should be above the rest to stand out of the crowd.
Again, a small genuinely written card would could only be beneficial. If it is Halloween, let it be a pen in a style befitting and matching this joyful holiday. Occasions are numerous, possibilities are endless, so it is up to you and your team as to how much use to make of them with the help of corporate pens.