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Old 05-16-2011, 11:39 AM   #1
xindie6509
 
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Default todstods bagtods shoes

New online store can check tods
After the questions moved to investigate if the extension was really
tods
appreciated and finally if this appreciation motivated them to buy the Tods sunglasses. Since brand loyalty,199.09 – New GUCCI Black Leather Sneakers Shoes Men’s 8 D US NIB MEN SHOES, as enhanced in the literature review, is evaluable,tods shoestods shoestods, within several factors, thanks to repeated purchase it was asked to respondents if they bought it and in case of a negative answer, if they had the intention do buy the new product.For all the remaining ones it is proposed next to the answers column one for the percentage.The sample used for this paper, as already said, is made for the 100% by Luxury Customer who have bought once a Tods product, and among these the 65% declared to buy between 2 and 4 tods mens shoes par year. The respondents are usual to share their Brand purchase, within the range of offered products, dedicating a 61,5% to the core Tods product that are shoes,Tods Ballerines Chaussurestods loafersshop tods, but this product comes tods shoes out from 96 answers out of 100 respondents, a very relevant value since this means that the oldest Tods product is highly deep-rooted amongst Tods client. After the questions moved to investigate if the extension was really appreciated and finally if this appreciation motivated them to buy the Tods sunglasses.
Sincesoi940mbl brand loyalty, as enhanced in the literature review, is evaluable, within tods online store several factors, thanks to repeated purchase it was asked to respondents if they bought it and in case of a negative answer, if they had the intention do buy the new product.A 68 percent of the samples said “yes”, they found the same characteristics, while a 28 percent didn,t know and just 4 percent said no.The two last questions: one asked if they knew someone who bought the product and the last one if they would suggest a friend to buy them. This last question has a high relevance, as the one asking for their purchase of the product, since it is one of the characteristics of Brand Loyalty and word-of-mouth marketing also has always been recognized as one of the strongest tools of building brand loyalty or awareness in marketing, and it has been considered as a part of market reaction to marketing action and actual product performance.The “fashion” status seems not to be relevant for the majority when purchasing Tods products, but they take in consideration the fact to buy a Luxury Brand. The two last questions: one asked if they knew someone who bought the product and the last one if they would suggest a friend to buy them. This last question has a high relevance, as the one asking for their purchase of the product, since it is one of the characteristics of Brand Loyalty and word-of-mouth marketing also has always been recognized as one of the strongest tools of building brand loyalty or awareness in marketing, and it has been tods handbag considered as a part of market reaction to marketing action and actual product performance.
Regarding the new product awareness, thanks to the tods online online we can see the respondents are mainly aware about it, the 71%. The following question, investigating on the characteristics they could recognize in the new Tods product, was asked to all the respondents even to the ones who were not aware, after having shown pictures and advertisings. As anticipated, it was considered interesting and useful for this paper to observe discussions and opinions on various fashion blogs, such as Al Femminile, Purseblog and others. In this question, the proposals referred to the same possibilities of the question proposed to identify the main features of Tods products. In this way it would be easier to compare the answers and to find out if they think the new product his pertinent to the Tods Brand. Thanks to the answers the respondents gave, it would be possible to check the affinity and similarity between the new product and the Brand. A following question asked very generically if the Customers think the new product responds and resps the tods bag main features, in this case it was proposed to reply yes, not or I don,t know in order not to have forced choices.64 samples out of 100 declared to recognize the Easy chic style and design in the new product line, and 53 out of 100 recognized the Quality element,shop tods online, these results safafkmnaf are in line with the ones coming out from the question n. 6 because the same characteristic got the maximum of the preferences in both the questions.Thanks to this observation,tods shop, it was found out that luxury Customers are always waiting for new brand extensions from the Brand they like more and they are wondering about the reasons why these products are still not existing in “their” Brand,s range of products.
It gives the idea of Customers always demanding and looking for the tods shoes women newness on the Luxury Market, furthermore, they seemed to be conscious about what they can exp from a Brand and they want it. Many blogs speaks about Tods sunglasses with appreciations and posts creating just for the product, they show pictures of Celebrities wearing Tods sunglasses, increasing the product awareness. It is more and more clear that Luxury items are becoming a necessity, as Coco Chanel said: “Luxury is the necessity that begins where necessity endsAfter a quick look at blogs, it is now time to list the results obtained with the interviews.It means the respondents have no the right knowledge of the new brand to give a real answer.In order to check the consistency of the results and so to have a second safafkmnac feedback on this subj we can look at the following question asking if the Customers think the new product resps the quality they appreciate in Tods products they have bought before.Meanwhile the factor “comfort” is totally not taken in consideration in the Tods sunglasses evaluation, this answers received just 4 responses out of 100 respondents, on the other hand the status of “Luxury brand” and “To be fashion” get more and more consideration in the new product evaluation. Anyway we should underline the number of answers given to this question, whom the tods loafers frequency is 210 against a frequency of 308 for the question referred to the general Tods products.
Thanks to the dimension of the sample that the questionnaire tods mens shoes addressed, 100 respondents, it will be possible to have simple data and as well to have already a percentage corresponding to the frequency for the questions with one possibility of choice. With the most relevant question regarding the purchase of the new tods online store it has been possible to check that the 5 percent of the respondents had already bought a pair of Tods sunglasses and within the remaining 95 percent, the 20% declared to have the intention to buy them,tods on line, the 37,9% said no and the 43,1% didn,t know. Moreover, 19 respondents out of 100 knew someone who bought the new product and the 66% of the sample would suggest a friend to buy the new Tods sunglasses. As enhanced in the explanation of the structure of the questionnaire this last answer is quite relevant as long as it reveals an important factor of brand loyalty.Before starting the discussions about the obtained results, it should be considered that since the respondents represent a limited sample and not the whole population, the outcome should be taken with a certain discretion.On the contrary, only a 7% bought once mulberry handbags brand extensions different from shoes and bags, such as belts, wallets, bracelets.Within the characteristics that our sample attributes to Tods products, that are as well the reasons why they buy them, 84 respondents out of 100 and 82 soi940mbl out of 100 say respively to buy them because of the style and design and because of the quality.
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