Bally Technologies To Showcase Innovative Games ...

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LAS VEGAS, August 18, 2011 — Bally Technologies, Inc. (NYSE: BYI), a leader in slots, video machines, ############-management, mobile applications, and server-based systems for the global gaming industry will showcase an innovative and exciting array of products at the Australian Gaming Expo (AGE)Â* in Sydney Aug. 22-23. "Bally is committed to bringing the best gaming technology available in the world to Australia," said Cath Burns, Bally's Vice President and Managing Director of Asia-Pacific. "We are here to demonstrate our support for the local operators andÂ* have established local sales and service support to put ourselves in a position to succeed." Burns added, "We recently opened a game-development studio in Sydney that will produce a continuous stream of games for Australia and other global markets on our sophisticated Pro Seriesâ„¢ cabinet platform. Bally's future in the Australian market is strong and we're excited to continue growing." Bally will present a sampling of its award-winning portfolio of games and systems technologies at exhibit #360 in the Sydney Convention and Exhibition Centre. Debuting in Sydney will be the incomparable iDeckâ„¢, the industry's first-of-its-kind touch-screen button deck. The award-winning iDeck completely redefines player-game interaction as its limitless versatility offers extensive customizable features, virtual games, and mystery bonusing. With this revolutionary innovation, when new game content is installed, the button configuration <a href="http://www.womenfashionbag.com/gucci-others-c-65_75.html"><strong>chanel coco</strong></a> instantly changes to match the game – operators will never need to change a button deck again. All the Bally games at AGE will be featured on the new, state-of-the-art, Pro Series cabinets, which are built for easy serviceability and maximum player comfort. They support downloadable content and are equipped for server-based gaming environments.Â* The Pro Series cabinets are driven by the power of Bally's new ALPHA 2â„¢ platform that enables new levels of interactivity and visual quality with 3D-graphic <a href="http://www.womenfashionbag.com/gucci-2010-gucci-wallets-c-65_76.html"><strong>chanel chanel</strong></a> animations. Bally will feature dozens of games, including Quick Hit® Las Vegas and Quick Hit® Dragonâ„¢ on the Pro V32â„¢ cabinet with its imposing 32-inch vertical touch-screen. Emerald Fallsâ„¢ and Wild Huskiesâ„¢ will be shown on the sleek Pro V22/22 Upright cabinet, complete with cutting-edge interaction and custom surround sound. Aussie Goldâ„¢ and Precious Diamondsâ„¢ will be displayed on the Pro Slantâ„¢ cabinet, designed with armrests and video displays positioned at an optimal angle for player comfort. On the systems side, there will be live demonstrations of a number of slot-management, player-tracking, and table-management solutions. Bally's iVIEW Display Managerâ„¢ (DM), a picture-in-picture style player-user-interface for slot machines. This backward-compatible technology, which works on any manufacturer's gaming devices with a touch-screen display, enables players to carry out many self-service functions at the game, including ordering drinks. But the real benefit is the way this technology can add new levels of excitement and anticipation to game play. When combined with Bally's Elite Bonusing Suiteâ„¢ applications, which deliver floor-wide, interaction promotions and events, iVIEW DM offers a second-chance-to-win and the ability for players to earn valuable rewards, all without interrupting play on their base game. These interactive applications enable players to spin wheels, select and root for their favorite contest-driven car or horse, get instant rewards on their birthday, and participate in floor-wide slot tournaments. The Company will also showcase Bally Business Intelligenceâ„¢, which features a visualization profiler, campaign-management tool, and predictive analytics to help operators make proactive decisions. About Bally Technologies, Inc. With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates and distributes advanced gaming devices, systems and technology solutions worldwide. Bally's product line includes reel-spinning slot machines, video slots, wide-area progressives, mobile applications, and Class II, lottery and central determination games and platforms. As the world's No. 1 gaming-systems company, Bally also offers an array of ############ management, slot accounting, bonusing, cashless and table management solutions. For more information, please contact Laura Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com. * iVIEW products are distributed by Bally under the iVista brand in the Australia and New Zealand markets. This news release may contain "forward-looking" statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks <a href="http://www.womenfashionbag.com/lv-epi-leather-c-20_26.html"><strong>designer handbags</strong></a> and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements.Â* Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date. &nbsp;