Following cigarette price increases by the nation's largest cigarette maker Altria Group Inc., the No. 2 and 3 cigarette makers in the U.S., Reynolds American Inc. and Lorillard Inc., both raised prices for some of their brands, Dow Jones Newswires reported.Lorillard last raised prices in late November, with a six cent per-pack increase for
Newports Cigarettes.
New York---Lorillard Inc said on Friday that it is raising prices on most of its cigarettes, a move that shows that U.S. tobacco companies still have pricing power even as fewer people smoke.
Lorillard's price increases be effective for all orders from Friday,
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Newport cigarettes rise 5 cents per pack, Newport Non-Menthol rise 11 cents per pack, and all other brands besides Maverick rise 8 cents per pack.
If all three major premium tobacco companies similarly raised their
cigarette prices, the price gap between premium and deep
discount cigarette brands would widen, Price increases could drive revenue, assuming that smoking rates continue to decline, Overall the price increase is positive and the industry still does have pricing power, Herzog said.相关的主题文章:
Lorillard Rise Price on Friday