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Reprinted from 1617601 at 16:39 on September 8 2009 read (loading. ..) Comments (0) Category: Personal Diary Professional marketing people into a new business after facing the biggest problem is the team management, and team management will have a direct impact on the business objectives and profits, of course, affect the reputation of professional marketing and personal image. Below the author of the practice of their own understandings, hope and encourage each of you my colleagues.
one first and then transform into the team
every enterprise has its own unique corporate culture, and managers to join a new team after the identity of the corporate culture is a prerequisite. Some managers came after a business in the absence of full authorization to keep the enterprise aims to completely depart from, drastic reforms, the result is ghost. To be accepted into the first team culture, team members should be appointed at the beginning with full communication and exchange,
mbt anti shoe, in touch with friends, find out information, find out about the situation, identify problems and seek ways to improve. Transformation team is a gradual process, do not come quickly, to maintain stability and development team managers must consider.
Second, a clear mission and vision of the team
enterprises have corporate mission and vision, the team is no exception. Clear and encouraging people to tell the team to achieve the future and specifically describe the target after the team's vision to achieve, which is very important for a team. Everyone has a dream, you want your team to see and to strive to achieve that dream. Vision is the manager's commitment to the future of the team members, managers should communicate and consult with business executives to fulfill this commitment. I remember the early years of 1999, as general manager in a property company, the commitment to employees, after we work hard to achieve the objective of the vision and carry out activities to celebrate the wish to organize travel, pay reform and other event to be increased by 10% vision, but due to Group of high-level communications is not enough, the results did not honor some commitments and affected the enthusiasm of the staff. This should be cited as the manager of that commandment.
three, and to develop goals and plans with members
each business marketing team has issued a specific target, the overall business goals and business objectives. Then the team manager in the development of specific objectives must be combined with market conditions, past performance and the members of the jointly developed, and the formation of specific plans. Modest goal is beneficial to members of incentives. Generally refers to a modest goal, but through the efforts can be difficult to achieve. As the team members involved in the formulation of goals and plans, he would honor the commitment and efforts to achieve it.
Fourth, develop the integration of open communication environment
managers and team members on how to mix,
cheap mbt shoes, it is very important. Some managers feel that they are team leaders, high above, with the staff to keep a distance, this was not the practice of modern enterprises. Managers must themselves as team members, but nothing more extensive roles than team members. Brainstorming at work, allowing people to express their views, equality and mutual respect, not the person such practices enhance team cohesion is very effective. Sometimes confined to the leadership team the authority, did not dare to express their views during the communication, this time the manager to encourage people to dare to raise objections, the team initiated an equal, open, integration of the atmosphere, with this atmosphere, we can express their views or opinion, this organizational innovation is undoubtedly of great help.
five, the best team size, trust and authorize
taking into account the individual's energy and effectiveness of management, in general,
mbt trainers, the scale of the best 2-9 team, but in fact led a team of marketing managers as little as a few people, as many as dozens of people,
mbt chapa, hundreds of people range, then you can consider them to be divided into groups to form a new team to strengthen the management team. Manager of the team members must be given full confidence, and given the mandate to complete goals and plans and resources. Saying: Employers do not suspect, the suspect not. Trust is the basis for team members. With the trust necessary to authorize and equip them with appropriate resources. Otherwise become a
six,
mbt uk, training and teaching staff
general, the quality of team members is uneven (for the newly formed team, the manager selection team members can maintain the organization's high-quality and high efficiency, is another matter.) In order to achieve team goals, team members on the training and education is very important. This includes the following three aspects: First, training new members, the knowledge and skills required to meet the team, to both old and new is a common practice; the second is to make mistakes in order to turn over members of the opportunity to maintain the correct task orientation; third is to improve the performance of the team as employees, improve the quality of the members. The introduction of this brain to allow team members to participate in outside training, or to carry out the necessary expansion of the training is indispensable. Continue to assess the performance of members of, regular or irregular to help and educate members of the completion of milestones is an important task for managers.
seven, fair and equitable pay system, and linked to performance and assessment
pay system is fair and reasonable to form an important guarantee of team cohesion. Many companies now pay provisions of the marketing team to develop their own body by the manager. Then the pay must be considered to establish marketing objectives, combined with the specific market conditions, competitive pay levels and other comprehensive business development, and strive to pay your leadership team to be competitive in the industry. With the salary system, it is necessary to establish the assessment mechanism. Assessment methods now use more BSC approach. Balanced Scorecard to the traditional financial indicators of a single assessment, extended to the financial,
mbt shoes, customer, internal processes, learning and growth factors, including the comprehensive assessment, the evaluation team members on a more scientific and fair. Salary system is linked with the evaluation results enhance team cohesion is an important guarantee short, the team members level of knowledge, character, values, etc. are still some differences, which gives the team management more difficult. Managers to foster good at culture through the team to narrow the differences and enhance the team's synergy. Several aspects of the above is just my little experience, hope you colleagues in the team management to actively explore, and to summarize a more effective management.
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