In 1992,
Nike became the world's only an asset over three billion dollars in sports and fitness company.
1992: AIR HUARACHE ------ foot-shaped stickers supporting technology.
1993:
AIR MAX ------ cushion king.
1994:
AIR MAX ------ combination square cushion technology.
Formally established in 1996, a wholly owned subsidiary of China-NIKE (Suzhou) Sports Goods Co., Ltd., headquartered in Shanghai and in Beijing, Guangzhou Branch (Hong Kong also in January 2002 as a branch into China) .
In 1997, Nike's assets in Asia's three hundred million dollars from 96 financial year increased to eight hundred million dollars. Two important customer service center in Korea opened in Seoul and Tokyo, Japan. China has become a pivotal market. Nike Park to continue to expand the scale of the world, planned to reach 7,100 rooms, can accommodate 16,000 employees. Nike analysts predict will reach the assets and more than nine billion dollars. These results are from: to help athletes improve their performance.
1997:
NIKE, and the Brazilian Football Federation signed ten years, will be led by world football's status ahead.
1997:
Zoom AIR ------ cushion the impact.
1999:
Tuned AIR ------ adjustable cushion.
2000:
NIKE Shox technology. Five years later, his assets is increased to 6.5 billion dollars - including Nike apparel industry and the acquisition of the world's largest hockey equipment manufacturers - Canstar Sports Goods Co., Ltd..
May 2002
NIKE NIKE held across the country began to fight 3 on 3 soccer scorpion, hundreds of young people support the team in Guangzhou, Shanghai and Beijing are competing for medals in three levels of 14,16,18 years old. This is the NIKE company made to the development of Chinese youth sports another undertaking.
July 2002 NIKE invited to be known as "Dr. put off," said the NBA star Vince? Carter to Beijing, Carter's trip is intended to support the Chinese youth basketball, play-off mass culture.
August 2002 Nike will sponsor a group of representatives of American basketball culture free "street Virtuoso Basketball Youth" to China, with the game learn from peers in China.
July 2002 NIKE invited to be known as "Dr. put off," said the NBA star Vince? Carter to Beijing, Carter's trip is designed to support the development of Chinese youth basketball and basket to China on behalf of Nike, Inc. Association donated rebounds.
August 2002, Nike will sponsor a number of free basketball culture of the U.S. "street Virtuoso Basketball Youth" to China, with the game learn from peers in China.
In China, NIKE company not only supports the development of Chinese football, is also concerned about the development of young people, launched the "I Dream" series of large-scale youth sports activities, the first 3 on 3 basketball in China, NIKE High School Basketball League, NIKE Youth Super Cup, 4 on 4 Football Open and other activities.