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Old 09-08-2011, 04:40 PM   #1
xiyimian
 
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Default 19. Previews

6. Target Profitable Customers,mercurial
Still not convinced?
1. Actively market to your existing customers
18. Competitions
22. Reminder Schedule
Sure,louboutin pas cher, you are not marketing your own service - but does that matter? If you work a deal with another home improvement company they are certain to pay a commission for each of your customers that buy from them.
Keith Longmire is the owner of JKL Business Growth Solutions. JKL
There are 3 ways to grow any business. Just 3:
26. Sell the Experience As Much As The Product
Your business is different. You sell a one-off product. There's no way to get customers to buy more often.
They build solid wood kitchen units,christian louboutin pas cher, equipped them with the best possible kitchen equipment and expected the kitchen to last 20 years or more.
Maybe so.
Could you do some joint venture marketing with another,nike mercurial pas cher, non-competing,moncler, home improvement company?
17. Find Out Everything You Can About Customer
7. Over deliver On your Promise
23. Outgoing Calls
30. Bring A Friend Free
35. Target advertisements for existing customers

That's it - everything else boils down to some variation of these 3 activities.
21. Personal letters

3. Keep Customers Informed
9. Active Customer Relationship Management
Odd really.
31. Surprise Offers
What's that?
Reward Customers
16. Establish A Frequent Buyers Club And Card
Here are 35 ideas for you to stick in your brainstorming pot, stir for a while, and then see what comes out at the other end.
There is lots of marketing research that is pretty consistent in pointing out that it costs somewhere between six and twelve times as much to get a new customer as it does to sell to an existing customer.
13. Back-End Selling
Contact us - we like a challenge.
10. Target a Specific Niche 11. Look for niches within niches
8. Priority hot line for most profitable
And once you have a customer it is generally pretty straightforward to get them to buy from you more often.
33. Make Your Customers Feel Guilty
Now I hope you have found something in this list to get your creative juices flowing. But I regularly come across businesses that claim to have one shot products. Most recently I had a high class kitchen design and build company telling me that none of these things applied to them.
Promotions
But I don't think so.
27. Statement Stuffers
4. Start A newsletter
2. Listen to your customers - deliver what they want
35 Ideas to Spark Your Creativity:
specialises in bringing main stream business improvement and marketing solutions into the reach of smaller businesses. The Business Growth Solutions web site is designed as a source of information for all matters to do with Small Business Development
20. New Offers Every Week,moncler pas cher, Month
28. Bag stuffers
12. Use Service Contracts
29. Discount vouchers
And what do you know about your customer. Top of the list is that they want to improve their homes and they will pay good money to get top service. They probably are willing to spend money to improve the rest of their home.
25. Master the Art Of Saying Thank You
Business Model
34. Direct Mail
- Get more from each sale
Now I don't know what the figures are like in the rest of the World but in the UK people move home,louboutin, on average,chaussures de foot, every 4.7 years. Keep in touch. They just might buy from you again.
Most owners and managers want to grow their business. Most of them concentrate exclusively on getting more new customers.
19. Previews
15. Joint venture marketing
- Get more customers
24. Private Unveilings
Look around. You will find plenty of other companies that would love to be able to market directly to your customers.
- Sell to each customer more frequently.
14. Pre-Sell After First Sale
Customer focus
5. Superior Customer Service
32. Appeal to the emotions
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