Yes or no Is Microsoft going to keep making Zune

Feedback by Microsoft execs final week during the Customer Electronics Indicate (CES) produced murky Microsoft;s long term plans for that Zune. And follow-up more than the weekend about the Zune Insider weblog didn;t clarify matters any.Consumers would like to know regardless of whether Microsoft strategies to stay in the Zune hardware organization. Will Microsoft make any more Zune gamers? Will the enterprise problem long term Zune firmware updates? How lengthy will Microsoft assistance current gamers if it exits that small business? No one will go around the file and present clarification.Rather, Microsoft officials are saying things similar to this:“We;ve been stating for some time that our strategy for Zune is to give a great entertainment experience across multiple screens and devices. Software and services have always been at the core of this strategy - this is nothing new. Today, this means a great Zune experience around the PC and portable Zune devices, and as we have said before we think it makes sense to extend that experience to other devices in the future,” blogged Paul Davidson, Lead Video Producer, Zune Video Marketplace.It;s already known that Microsoft is planning to move Zune services to mobile phones. That;s what the Zune Mobile announcement that many were expecting at CES but now is unlikely before next month.Poster Christopher Coulter expressed many users; frustration with Microsoft;s failure to be clear about Zune;s long term:“How to keep conspiracy theories alive and drench all marketing fires, answer things in a haze cloud of PR nothingness. Don;t ever directly state anything, use codewords such as ‘extend; and ‘today” followed by a “long term;.“Just 1 clear answer that you aren;t going to abandonware an entire hardware platform. Not so hard to do. Right?”Would you care if Microsoft abandons the Zune hardware market — if it continues to present Zune subscription and sharing services on other devices?Update: On January 13, a Microsoft Zune spokesman claimed Microsoft “is not getting out of the hardware company at all.” Too bad it took Microsoft almost a week to comment on Ballmer;s and Microsoft;s President of Entertainment and Devices; Robbie Bach;s less-than-straightforward comments about Zune;s future.

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