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Old 04-03-2011, 12:51 PM   #1
asdh5dhed
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Ryan T Malone
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Hi, I'm Ryan from Melbourne Australia. I'm a website flipper, and an SEO geek on the side. I love delivering just as valuable content on ...
If you run your own business,he should no less., you would more than likely be well aware of the power of promotion. Having your business listed in the Yellow Pages can be one way, or even a listing in your local newspaper, but the real key is in finding where the eyes are. The truth of the matter is that peoples eyes are shifting to the internet, where search engines control what it is that people find. It is in this sense that SEO is becoming a huge part of offline business promotion.
So, why the shift to the online realm for promotion? To be as blunt as I can possibly be, there are too many reasons to list that could convince you that you need a better online presence, so I will talk about the three most powerful reasons with you today.
Everyone Has The Internet In Their Back Pocket
If we look at the common person, they will have a computer at home, one at work, plus mobile internet access on their cell phone. In all essence, this is the equivalent of having all of the phone books on earth, plus encyclopaedias, plus everything else you could imagine in your back pocket. What this means is that it is accessible, as as such, if someone is looking for your business, regardless of where they are, they should be able to access it online.
Google Local Is The Future
If you don't know what Google Local is, it is the equivalent to having localised and relevant results delivered into the palm of your hand on request. Imagine searching for a plumber in your local city, and having preferential results delivered to the top of the page based on the location of your IP address? Now,ugg insoles, imagine that you were that plumber, and that you have done a little SEO to your page about your business, plus were listed with Google Local?
It is as simple as this. The internet is evolving,ugg outlet, and as it is, it is going local. Delivering high quality relevant results to those who seek it. As you could imagine, this is an extremely powerful method of online promotion, and definitely a great way of getting the word out there about your offline (or online) business.
The Internet Is Cost Effective
When compared to the other prehistoric methods of promotion, promoting your business online is extremely cost effective, and has many benefits. For example, by dominating in the search engines, you can not only be much more discoverable by searchers, but you can also be identified as an expert within your niche through various other methods of promotion. This is something that has never existed through previous methods, unless you were lucky enough to get media attention. In the case of the internet, you can simply build your business, your persona, and simply watch the visitors flow in.
So, let me ask you this? If you have an offline business, are you using the power of the internet to market your business? If not, then remind yourself of the power of marketing your business where your customers are now searching. Of course, it is not as simple as it sounds,mbt walking, with various variations and methods out there to follow, however, there is simply no denying that the power of online promotion is hands down one of the most effective business tools currently available.
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