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Old 03-10-2011, 03:32 AM   #1
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Old 03-10-2011, 03:34 AM   #2
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3 Necessary Ingredients for Starting a Hair Salon by Bill Slater After many emails asking if he/she should be starting a hair salon, I made a decision to write on this important subject so there won't be any misinterpretations. As with any decision to go into business for yourself there is an awful lot to study before you're involved with a liability.I hope to make it as easier for you to make the necessary decisions that are important to you, obviously not knowing what to expect or whether or not you'll be a player in the industry. If you're sitting on pins and needles that's completely understandable as well as being healthy, but don't let fear of the unknown stop you from your ambition of owning your own hair salon, even in this economy.Now, I'm not going to suggest a particular business plan for you, or tell you how to save money on renting a building, I'm sure you know what's best in your area. No,dunk women heels, what I want to speak to you about is you and how far you're willing to go to make it on your own.And if you think that it's going to be a walk in the park ... you can forget it. Most likely, it'll be the absolute hardest gig you ever pulled,nike dunk heels, but hey, don't get wishy-washy on me. There are plenty of you that are ready to take this step but you've hesitated for various reasons. And I'm not even going to try to look into your mind to figure it out but my purpose today is to give you the absolute basics that you must have to succeed.Nevertheless, most likely they're not at your fingertips now, but it's definitely not your fault ... because there are many in the industry that haven't figured it out either and I'm not going to blow smoke up your skirt but they are going after it. But I know that you want more. I realize you're confident that you can do more and achieve much more than a lot of the run-of-the-mill shops ... and you certainly can IF:You pursue your trade with a passion: Most of mankind,nike dunk heels, regardless of their profession only perform on an average level of accomplishment. Most don't attempt to achieve or succeed,dunk high heels, they are complacent and mundane in their work ethics. Oh yea,nike dunk heels, they have dreams about their reputations and most definitely about banking some big money, but they won't do whatever it takes to bring it about. I'll tell you straight up �C if you don't do more and prepare more than everyone else you'll blend in just exactly like everyone else; just another salon shop to try once and move on. Oh you'll have some regulars that stay with you for a while but you're not building a business, you've just bought yourself a job. Remember, those that perform do what the non-performers won't do and that means going the extra mile for your business.You know how to give exceptional customer service: Your people will become customers and then clients when you know how to give them more than other hairdressers give them. I'm fairly positive that if I told you that practically in any town in the world there's certainly plenty of salons that people can pick from to get their hair cut or colored. Can you tell me what would make the difference? Let me disclose to you exactly what it is: YOU! Only you can make the difference to your potential clients, so it's up to you to figure out how to convey great customer service.You have to know how to market yourself: This is what will make the difference for those that want to achieve, and it's most certainly in your court to pull it all together and do what others won't. Everyone expects to spend a great amount of time learning about hair and all the other aspects of being a very good stylists. Shoot, you should be very proud of all your accomplishments in your trade, and you certainly should be. But those skills in your trade won't magically make you any money ... if you haven't figured it out yet, no matter how proficient you are you've got to be able to get people sitting in the chair in front of you. And so the one that develops a way to get people in that chair on a regular basis is the one that becomes the big dog and has the big paychecks to boot. There isn't a 3 step process for marketing salons; it's a constant dedication of incorporating little things that will never cease to bring in customers every day until you just can't put one more person on your schedule.Is there any more material that you can get to help you learn more about this? Oh yea, quite a bit more, you just have to research it to find it and then just start putting it into your business. One last really important element: do something everyday that will bring you some customers and that's what will pump the money in to you.
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