There;s been plenty of protection of Microsoft;s coaching supplies aimed at Greatest Purchase retail personnel to aid them market Windows vs. Linux. Frankly, I was amazed Microsoft bothered to invest the money and time for you to make these docs, offered Linux PCs constitute about 1 percent of the marketplace. (Linux servers, not surprisingly,
Office 2010 Home And Stude/nt, really are a distinctive tale and 1 Microsoft is and requirements to continue to concentrate on….)Ars Technica has unearthed a more telling set of Perfect Buy coaching docs from Microsoft: Ones aimed at teaching store personnel how to pitch
Windows 7 PCs vs. Macs. Given how much time,
Microsoft Office 2010 Pro, effort and cash Microsoft is spending to fight Apple, these docs are a lot more relevant and interesting,
Microsoft Office 2010 Pro, in my opinion.According to the slides posted by Ars, Microsoft is continuing to push a number with the same messages it has been delivering with its Laptop Hunters TV commercials: Windows PCs provide more bang for the buck than Macs. 1 slide says users can save up to $300 by choosing a Windows machine over a Mac with comparable specs. (Ars reporter Emil Protolanski wonders aloud how Microsoft came up with that figure. But there are no details on the slide.)Other messages in the training docs: PCs offer you users more customization options, more games and more choices of apps than Macs. One slide pits the
Windows 7 dock against the Mac OS X dock and claims the Windows 1 is “familiar but better.” (To date, as Ars notes, the Windows team been careful not to compare/contrast publicly the two docks.)I realize Apple built a whole campaign around the concept of “switchers” and that there are,
Purchase Office 2010, indeed,
Office 2007 Key, a measurable number of former Windows users who are now Mac users. (I get mail from them quite often.) But I am skeptical that shoppers in the marketplace for a new PC are equally open — by the time they walk into a retail store — to buying either a Windows PC or a Mac. I feel as though by the time they are ready to invest, they;ve already decided whether they;re a PC or a Mac.What;s your take? Does Microsoft need to be coaching Very best Buy workers on how to pitch Windows PCs vs. Macs? I think Microsoft;s funds would be better spent teaching retailers how to convince Windows XP users to upgrade to
Windows 7, myself….